Do you have what it takes to be
Nutella Nonna Approved?

It’s like winning a TV baking show but way cuter. Share your Nutella holiday recipe on Instagram for a chance to win a trip to Italy and one of 200+ weekly prizes.

Entering is a Piece of Cake

Begining November 15th - December 11th

Show or tell us your Nutella holiday recipe on Instagram using #NutellaNonnaContest and tagging @Nutella.

Then, put on a jacket.
(That’s not required, but Nonna wanted us to tell you.)

For more details on the entry content guidelines see Official Rules.

The Sweet Prizes & Honors


LA DOLCE VITA:
A TRIP TO ITALY!


MAMA MIA:
ONE OF 200+ WEEKLY PRIZES!


BELLISSIMA:
GET NONNA APPROVED!

Meet the Nutella Nonna

For every eligible entry, Nutella will donate
$1 to Generations United.

(up to $10,000 maximum)

Nonna-Approved Inspo

Whether you plan to share your family’s own Nutella holiday recipe or need some ideas, these examples will stir up your inspiration.